Fred Dust is a partner and a practice lead at IDEO. Fred leads Systems at Scale, the group responsible for helping clients with large systemic infrastructural questions from governmental shifts, to behavior change, and beyond.
During his tenure at IDEO, Fred has helped guide the realization of a future-focused education center at Stanford; taken Nike executives shopping; and worked with patients and staff to help build innovative service models for Mayo Clinic and Kaiser Permanente. Most recently, he helped The American Red Cross redesign the donation experience and the Transportation Security Administration evolve airport security.
Fred is a member of the Board of Governors at Parsons The New School, and also acts on the Advisory Board of the Aspen Institute. He has taught classes at California College of the Arts and at the School of Environmental Design at the University of California at Berkeley, as well as holding numerous guests professorships including the Bruce Goff lectureship at the University of Oklahoma.
What: TEDxBerkeley (invite-only)
When: Saturday, April 3rd 2010
Who: 700 passionate thinkers & doers
Where: UC Berkeley
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TEDxBerkeley is curated by UC Berkeley and the executive team from the Berkeley Computer Science Undergraduate Association (CSUA). Thanks to our sponsors, Dorsey & Whitney.
In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxBerkeley, where x = independently organized TED event. At our TEDxBerkeley event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.
[...] Founder of Xtracycle, and TEDster. Stephen Few – Professor and Author on Information Design. Fred Dust – Designer and Partner at IDEO. Amit Deutsch – Student Activist and UC Berkeley Student. Daniel [...]
[...] – “Piano Iconoclast” and TEDster. Ross Evans – Inventor, Founder of Xtracycle, and TEDster. Fred Dust – Designer and Partner at IDEO. Amit Deutsch – Student Activist and UC Berkeley Student. Daniel [...]
[...] – “Piano Iconoclast” and TEDster. Ross Evans – Inventor, Founder of Xtracycle, and TEDster. Fred Dust – Designer and Partner at IDEO. We are all designers! How can we reform our environments to make [...]